Exo.4:1 And Moses answered and said, But, behold, they will not believe me, nor hearken unto my voice: for they will say, The LORD hath not appeared unto thee.
2 And the LORD said unto him, What is that in thine hand? And he said, A rod. 3 And He said, Cast it on the ground. And he cast it on the ground, and it became a serpent; and Moses fled from before it. 4 And the LORD said unto Moses, Put forth thine hand, and take it by the tail. And he put forth his hand, and caught it, and it became a rod in his hand: 
Gimmick: 1. Something such as a new technique or device that attracts attention or publicity. 2.  An ingenious device, mechanism, or ploy, especially one that works in a concealed way. 3. A piece of concealed information that, if known, would make an offer or opportunity less attractive. 4. A piece of trickery or manipulation intended to achieve a result dishonestly. 
Publicity: 1. Attention-getting info.
Giving away premiums or inducements is one way that professional sport teams attract fans with what we may call a gimmick. These teams will bestow posters, hats, T-shirts, etc., on some fans who may love their team, but are now very excited because of one of these gimmicks!  A person who wants to get in the entertainment business knows upfront that a gimmick is necessary in order to gain glory (fame, praise) over the competition. Ever bought a CD for $.01 on the condition that you purchase at least three within a year? How many times have you been victimized by “hidden fees”? Well my friend, these are examples of gimmicks used to seduce you to make a wise and/or unwise purchase!
The “gimmick” (sign) that God had Moses use to attract “fans” (the Children of Israel) was the rod (KEY SCRIPTURE), which represents the power of the Holy Spirit. To induce Moses to undertake his assignment, God uses the burning bush as a sign! In our zeal to be The Man, The Next Man, The Big Man, etc., we may rush to lead without the Holy Spirit, weak with a diffused light or none at all (Mat. 15:14; Rom. 10). You may feel encouraged to jump into a leadership role because you hear people saying, “go!” Later, when you find yourself out on a limb by yourself, you then realize what they meant by saying, “go!”  
The role of a good leader is to safely guide you to achieve fulfillment in your life, which is your destiny! Jesus said …I am come that they might have life, and that they might have it more abundantly (Jhn. 10:10). Perhaps you saw the movie, “Million Dollar Baby”, and you noticed how the special relationship between Clint Eastwood and Hilary Swank evolved. After “Frankie” lost a good prospect, “Maggie” pesters him to become her manager, and in time he starts to care about her. She isn’t concerned about any problems he’s had with other fighters, and even though she was tempted she never wavered in her devotion to him.
Taking a leap of faith is a good thing, however the Bible teaches us to “add to our faith…(II Pet. 1:5-7).” We certainly need to allow ourselves to be coached, polished, and disciplined, etc., by leaders who has God’s Will, Way, and Word as their Guide! That will ensure our “fruitfulness” as it did Clint and Hilary, and that my friends is NO GIMMICK!

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